Privacy Policy

This Privacy Policy governs the manner in which PURPLE BRICKIO LLC(“we”, “our”) uses, maintains and discloses information collected from its merch/customers/users/visitors (“you”, “your”)of its website Accessing or using our services is conditioned by your acceptance of this Privacy Policy. We expect to you carefully go through this policy before using the website.


Information we collect directly from you: For the purposes stated in Section “HOWWE USE THE COLLECTED INFORMATION & HOW WE USE THE COLLECTED INFORMATION”, we collect information about you as described in this Section. The categories of personal information that we collect directly from you are:

o  Identifiers, such as (i) Your personal details (e.g. name, date of birth, country, gender, age), (ii) Your contact details (e.g. email address, phone number or mobile number), (iii) Your account login details, such as your username and the password (encrypted) that you have chosen, (iv) Device identifiers, including the IP address, type of device, device unique ID, advertising related identifiers, (v) Settings and configurations, we keep your configuration and settings, including resource identifiers such as URLs. This includes service and security settings for data and other resources.

o  If you purchase merchandise directly from us through our website we do not store your billing information. We use third-party services for payment processing who securely handles all payment information. For more information on their policies please contact them directly.

o  For any in-app purchases we do not handle the payment processing, this is handled directly by the app store provider, please contact your app store provider directly for their policies as it relates to this.

o  Communication, such as the questions and responses that you make in our type forms, or when you seek for technical support.

o  Visual and phone book information, such as pictures, list of contacts and other information, obtained with your prior consent, from your device’s camera and phone book.

o  Geolocation data, such as precise location, with your prior consent, while you are using the Services.

o  Internet or other electronic network activity information, such as information about your usage of the Services, operational status, online behavior while you use our Services, and other technical details necessary to operate and maintain the Services.

o  Some of this information we collect automatically from you, e.g. data collected using cookies and other device identifying technologies.

Information we collect from other sources: We collect personal information about you from other sources such as Facebook, Google, and Apple, at your request, to allow your registration and authentication in our Services. The categories of information that we collect about you from other sources are: Identifiers, such as social media account and account ID.


We collect, store, and use your personal information in order to serve the following purposes:

o  Identify you. We use your identifiers to verify your identity when you access your account and log in to our Services, and to ensure the security of your personal information.

o  Manage your accounts. We record your configuration and settings, including resource identifiers such as URLs to manage the accounts you hold with us.

o  Provide you support. We process your personal information to notify you about changes and updates to our Services, and to deal with your inquiries and requests.

o  Fulfil our legal obligations. We use your personal information to comply with legal obligations to which we are subject and cooperate with regulators and law enforcement bodies and for security purposes such as fraud and spam prevention or to enforce our terms of use.

o  Improve the Services for you. We analyze information about how you use the Services to provide an improved experience for you and all users and improve our services and for business development.

o  Communicating with you. We may contact you with news, general information, marketing and offers relating to products and services offered by us (unless you have opted out of marketing, or we are otherwise prevented by law from doing so). We may invite you to take part in customer surveys, questionnaires and other market research activities carried out by us and to allow you to participate in special features of our Services.

o  Other marketing activities and advertising. We may personalize, with your prior consent, the marketing messages we send you and deliver you with appropriate advertising, to make them more relevant and interesting. For this purpose, we may share your device data and unique IDs, age range, inferred gender, and IP address with third party advertising partners.


We may disclose and share your personal information for business purposes to the following parties:

o  Service providers and business partners. We may share your personal information with our service providers and business partners that perform marketing services and other business operations for us in order to provide you the Services (as data processors). For example, we may partner with other companies to process secure payments, send newsletters and marketing emails, support email and messaging services.

o  Where we share information with services providers and partners, we ensure they only have access to such information that is strictly necessary for us to provide the Services. These parties are required to secure the data they receive and to use the data for pre-agreed purposes only, while ensuring compliance with all applicable data protection regulations.

o  Law enforcement agencies, courts, regulators and government authorities. We may share your personal information with these parties where we believe this is necessary to comply with a legal or regulatory obligation, or otherwise to protect our rights or the rights of any third party.

o  Asset purchasers. We may share your personal information with any third party that purchases, or to which we transfer, all or substantially all of our assets and business. Should such a sale or transfer occur, we will use reasonable efforts to try to ensure that the entity to which we transfer your personal information uses it in a manner that is consistent with this privacy notice.

o  Advertising partners. We may also disclose or share your personal information with other third parties, where you consent if it is required, for advertising purposes. We may share your unique advertising identifier and technical data about you (language preference, country, age range, gender and device data).


Our Services are global; therefore, your personal information may be transferred to, stored, processed in a country that is not regarded as ensuring an adequate level of protection for personal information. The main country to which your personal information is transferred through our business activities is the United States.

If you are located outside the United States, please note that we will store and process your personal information there, and we also use services providers and business partners located indifferent places around the world.

In addition to ascertaining the privacy protection legal systems of those countries and regions, we have put in place appropriate safeguards (such as contractual commitments) in accordance with applicable legal requirements to ensure that your personal information is adequately protected. For more information on the appropriate safeguards in place, please contact us at


If you are a resident of the EEA, you have the right to access the Personal Information we hold about you, to port it to a new service, and to ask that your Personal Information be corrected, updated, orerased. If you would like to exercise these rights, please contact us at

Your Personal Information will be initially processed in United States and then will be transferred outside of Europe for storage and further processing.


If you are a resident of California, you have the right to access the Personal Information we hold about you (also known as the ‘Right to Know’), to port it to a new service, and to ask that your Personal Information be corrected, updated, or erased. If you would like to exercise these rights, please contact us at

If you would like to designate an authorized agent to submit these requests on your behalf, please contact us at


We use “cookies” to collect information about you and your activity across our Site. A cookie is a small piece of data that our Site stores on your computer, and accesses each time you visit, so we can understand how you use our Site. This helps us serve you content based on preferences you have specified. Cookies cannot pass viruses, harm your computer or pass on private information such as an email address without the user's intervention. Cookies contain session identification numbers that allow our systems to recall previous sessions for authentication efforts and assemble information from our gathered data. You can configure your computer's browser to alert you when a site is attempting to send you a cookie and allow you to accept or refuse the cookie. In addition to cookies, we may use small bits of computer code called "one-pixel GIFs," "clear GIFs," or "web beacons" embedded in web pages to monitor Site activity. We use this collected electronic data to better design our Site. We also collect statistical data on how our app is used and the User Content created with it. Please refer to our Cookie Policy for more information.


We will delete your personal data as soon as they are no longer needed for the stated purposes. However, sometimes we need to store your data until the retention periods set by the legislator or supervisory authorities expire. Also, until the expiration of statutory limitation periods, we may need to retain your data for the establishment, exercise or defense of legal claims. After that, the relevant data will be routinely erased.


We operate secure data networks protected by industry standard firewall and password protection systems. Our security and privacy policies are periodically reviewed and enhanced as necessary. Only authorized individuals have access to the information provided by our customers.

Our website may contain links to other sites. We are not responsible for the privacy practices or the content of such other websites.


Please be aware that our site may contain links toother sites hosted by third parties. We don’t control and is thus not responsible for the content or privacy practices and policies of such other sites.


Consistent with the Children's Online Privacy Protection Act of 1998 ("COPPA"), We will never knowingly request personally identifiable information from anyone under the age of 13 without first requesting parental consent.


Where applicable law requires (and subject to any relevant exceptions under law), you may have the right to access, update, change or delete your personal information.

You can access, update, change or delete personal information (or that of your End Users) either directly in your Account or by contacting us.


We reserve the right to amend or update any portion of this policy at any time for operational, legal or regulatory reasons without any prior declaration or notification. To keep yourself upgraded with the policy read it at a regular interval.